European Association Awards 2023
Winners
DIVERSITY, EQUITY & INCLUSION (DEI)
Funded and driven together with Electrolux Food Foundation, the 'Like a Chef' program is an employment training initiative that provides professional culinary skills to underprivileged individuals. The program emphasizes on sustainable cooking methods with a zero food waste approach over 9 weeks. The program empowers various groups in need, including immigrant women, single parents, and orphaned teenagers, to provide for themselves and their families. With over 1000 graduates, there have been 8 training centers around the world (Poland, Sweden, Russia, Ukraine, Egypt, Brazil).
EVENT TRANSFORMATION
#FoodFuture Ideas Fest
In June 2022, FoodDrinkEurope broke away from the traditional Brussels annual event script. Rather than opting for a classic conference hall, the Association erected three spacious tents in the picturesque garden of the Museum of Natural Sciences, where they proudly presented their inaugural #FoodFuture Ideas Festival and Summer Party. This extraordinary event showcased 23 groundbreaking ideas that shaped the future of food.
DIGITAL COMMUNICATION
The growth of AIJA’s LinkedIn page
AIJA developed a digital communication strategy on LinkedIn to increase impact, visibility, and presence. They did not use financial resources and achieved results only through sponsor visibility, collaboration with international associations, and work with management committees and interest groups. This strategy, which proved to be very successful, allowed Them to increase followers from 13,585 in January 2022 to 17,750 in December 2022, which is equivalent to a +30% growth.
IMPACT
Love your liver
At the International Liver Congress in London, UK, EASL introduced a range of impactful social projects aimed at enhancing liver health awareness and fostering early detection and screening. These initiatives signify EASL's long-term dedication to expanding and fortifying these endeavors to ensure lasting and sustainable impact.